Beats Will Shut Down MOG Music April 15; MOG Founder Joins Stealth Mobile Startup


As Beats Music turns up the volume on its new streaming service (which is now live in the App Store), it is calling it a day on MOG, the streaming service its parent Beats Electronics acquired in 2012 reportedly for $10-15 million, and which forms the backbone of Beats Music: it will shut MOG down on April 15.

At the same time, some news about David Hyman, MOG’s founder who brokered the sale of the startup to Beats: he is now the CEO of Chosen, a mobile video startup still in stealth mode, according to a statement sent to TechCrunch.

The news about MOG is not yet live on MOG’s own site, but it is confirmed on the support pages of the Beats Music site. The company says it will be looking to migrate MOG users to Beats Music:

“The MOG service will remain live until April 15…

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